Consultancy

We have two ears and one mouth. We try to use them in those proportions. 
We listen to what you want and only when we understand your business and your needs do we move to the next phase

style

 Can mean cool, clean and elegant or loud, brash and exciting. The nature of the product or service and the target audience should dictate the look and feel.

content

Is king. If it isn't relevant, timely and informative, visitors won't stay, nor will they come back. Make it meaningful and concise.

Functionality

means that the site should be easy to navigate, links should be logical, pages should load quickly and graphics should be relevant.

ACCESSIBILITY

Means that the site should be easy to navigate, links should be logical, pages should load quickly and graphics should be relevant.

visibility

means visitors and must be able to find you. If no-one knows you're there it doesn't matter how good your site is.

communication

A two part process between you and the designers and ultimately with the prospective customer.

ABOUT US

Arachnid combines deep technical knowledge with creativity and care to ensure that your internet profile reflects your expertise in a stylish, sophisticated and informative way. Our process of integrating technology with stylish design helps drive business success,

30 plus years of active involvement in sales and marketing with organisations as media savvy as Proctor and Gamble and Mars Corporation, followed by many years successfully involved with the distribution of leading edge IT hardware and software products, mean that we go beyond mere technical competence and artistic flair,

We believe that we can make a real difference to your business because we bring business acumen to the table.

We aim to work with you, not just for you. We strive to integrate ourselves into your organisation and absorb your corporate culture whilst adding a dash of our own.

We have worked with the medium of the "Internet" since its inception in the early 1980s, and the World Wide Web in the 1990s.

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Responsive Design

Comfortable viewing on Laptop, Tablet & Phone

Better ways to create Design

Responsive web design is an approach whereby a designer creates a web page that “responds to” or resizes itself depending on the type of device it is being seen through.  That could be an oversized desktop computer monitor, a laptop or devices with small screens such as smartphones and tablets.

Responsive Web design has become an important issue for anyone with a digital presence. With the growth of smartphones, tablets and other mobile computing devices, more people are using smaller-screens to view web pages. Websites also have to consider the mobile-first index announced by Google in April 2018 which will signidicantly affect you ranking on Google searches. As more small businesses increase their mobile presence, their website, eCommerce, Google Business pages, social media pages and other assets have to be easily accessible across all devices.

Better ways to communicate Through visual images

It's a.hackneyed phrase that "A picture speaks a thousand words" but it is nevertheless true. The world is full of competing organisations trying to attract attention. How do you compete effectively?. It's not nessarily about something exotic. It can be simple and striking. We believe that it helps if your name or you initials are incorporated in your logo. So many large corporations have recently changed their names to something meaningless which faisl to reflect what they do. We do not subscribe to this concept. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et veniam.

Graphic Design

Technology over technique produces emotionless design.

content Design

Good design is obvious. Great design is transparent.

Better ways to communicate with text

As we said earlier "A picture etc....." But the words are equally iimportant. Clear, easy to digest messages of what you have to offer as an organisation are of great importance. Not just the features of your products or services but most importantly the benefits.

No prospective customer should ever have to say "So what?" Think "Our products have these great features, WHICH MEAN THAT you get these benefits."

Ultimately price is never an objection, it is only an obstacle if you haven't persuaded the customer of the value of your product.

What separates design from art is that design is meant to be...
functional.

Art should be pleasing to the eye. When combined with functional informative design, it should encourage visitors to stay and hopefully respond to the message.

The Arachnid Team

An ideal mix of youth and experience .

Henry Gordon Ruffell

The Mastermind

Ben

The techie One

Amy

The Creative One

Thoughts on Websites and Social Media

How to promote your business using all of the available media tools.
These concepts apply no matter how small your business.

In principle it comes down to something we all know.

Referrals are the best form of advertising.

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The tools of the trade

These are currently popular media through which to communicate your message. The website is the basic medium which acts as the gateway to other productive media

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This is our idyllic, inspirational location

This is a sight that greeted us one morning at 4am after a particularly fruitful and productive all night design session.

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On the future of the web: 'The system is failing'

 

Tim Berners-Lee The Guardian, 2017 Read More
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More about the Arachnid Team

The team is very much a family affair, but it is a very talented team. The Founder, Henry Gordon is the Godfather and is the fulltime, active, primary driver of the company. His two children, Ben and Amy bring their individual talents to the party as and when required. Each has successful careers in their own right. The Matriarch's contribution is equally priceless but not in an active way.

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Random Thoughts

Why do people say WWW when it contaiins 9 syllables? World Wide Web is only 3.

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Academic Sources

For those of you who are interested to delve deeper, here we give away some of our deeper secrets .

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This is a longer card with supporting text below as a natural lead-in to additional content. This content is a little bit longer.

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Testimonials

Kind words from some of our apparently satisfied clients, some of whom are even now friends.

Contact Us

We'd love to hear from you. How can we help?

Drop us a line

Where we are